A Popular Auto Responder Marketing Technique
http://www.center-marketing.com/articles/137/1/A-Popular-Auto-Responder-Marketing-Technique/Page1.html
Ariel Brailovsky
Ariel Brailovsky is a founding partner of Inter-Way Networks. He brings over a decade of experience in the high-tech market in project delivery and product management. Prior to Inter-Way Networks, Ariel Brailovsky worked for Apple Solutions as a delivery partner, managing the full-lifecycle delivery of CRM and e-commerce implementations for the financial, high-tech, and Internet commerce markets, including the design and implementing of hundreds of successful CRM implementations and custom software development projects.His research area includes CRM enterprise suites, cross-enterprise strategy, readiness and deployment. Client projects include establishing and validating CRM strategies, prioritizing and focusing CRM projects, building executive consensus, facilitating CRM vendor selection and planning for project success.
By Ariel Brailovsky
Published on 10/4/2009
Instead of trying to publish a small daily or weekly eZines, try
publishing one large monthly eZine (similar to a monthly magazine) as
an e-book format delivered via auto responder, preferably an Adobe .pdf
file. You could have it made up of a large number of articles per issue
and insert regularly featured areas throughout like inspirational
quotes, industry tips, favorite sites and advice from the pros.
A Popular Auto Responder Marketing Technique
Marketing through auto responder series is a popular strategy to increase repeat website visits and sales. Here is a popular strategy.
EZINE EBOOK
Instead of trying to publish a small daily or weekly eZines, try publishing one large monthly eZine (similar to a monthly magazine) as an e-book format delivered via auto responder, preferably an Adobe .pdf file. You could have it made up of a large number of articles per issue and insert regularly featured areas throughout like inspirational quotes, industry tips, favorite sites and advice from the pros. You could also insert full-color graphics, multimedia components like audio / video file links and ads. Then you can charge a monthly rate, with an annual discounted package purchase, and sell advertising spots to sprinkle in your auto responder announcements for each issue and with an informational series to announce your monthly eZine to new prospects.
In summary, by using customized marketing techniques like an eZine eBook, tailored to fit your own products and services, you can reach out and increase your website traffic and sales opportunities. Internet marketing can mean more ways to grow your business.
EZINE EBOOK
Instead of trying to publish a small daily or weekly eZines, try publishing one large monthly eZine (similar to a monthly magazine) as an e-book format delivered via auto responder, preferably an Adobe .pdf file. You could have it made up of a large number of articles per issue and insert regularly featured areas throughout like inspirational quotes, industry tips, favorite sites and advice from the pros. You could also insert full-color graphics, multimedia components like audio / video file links and ads. Then you can charge a monthly rate, with an annual discounted package purchase, and sell advertising spots to sprinkle in your auto responder announcements for each issue and with an informational series to announce your monthly eZine to new prospects.
In summary, by using customized marketing techniques like an eZine eBook, tailored to fit your own products and services, you can reach out and increase your website traffic and sales opportunities. Internet marketing can mean more ways to grow your business.